Frequently Asked Questions
Clear Answers About AI Website Assistants For Your Business.
Simple answers for business owners who want to understand how 7Ai can help capture leads, answer customers 24/7, support bookings, reduce admin and improve customer response.
Lead capture
Turn website visitors into enquiries, quote requests and callbacks.
Customer support
Answer repeated questions instantly, even outside business hours.
Managed setup
We build, train, install and improve the assistant for you.
01. What does 7Ai actually build?
7Ai builds AI website assistants for businesses. These assistants can answer customer questions, capture leads, qualify enquiries, support bookings, recommend services, collect contact details and reduce repetitive admin.
The aim is not to add a random chatbot to your website. The aim is to create a useful assistant that helps customers take the next step and gives your team cleaner enquiries.
The aim is not to add a random chatbot to your website. The aim is to create a useful assistant that helps customers take the next step and gives your team cleaner enquiries.
02. Is this just a normal chatbot?
No. A basic chatbot usually answers simple questions. A proper 7Ai assistant is built around a business outcome.
For example, it can be designed to:
For example, it can be designed to:
- Capture more enquiries from website visitors.
- Answer repeated customer questions.
- Guide people towards bookings, quotes or callbacks.
- Qualify serious leads before they reach your team.
- Escalate complex issues to a human when needed.
03. What type of businesses is this best for?
7Ai is best for businesses where enquiries, calls, bookings, forms or customer questions are important.
Good examples include estate agents, car dealers, restaurants, takeaways, clinics, salons, gyms, trades, solicitors, accountants, local service businesses, e-commerce stores and B2B companies.
Good examples include estate agents, car dealers, restaurants, takeaways, clinics, salons, gyms, trades, solicitors, accountants, local service businesses, e-commerce stores and B2B companies.
04. What is the Lead Capture Bot?
The Lead Capture Bot is designed to turn website visitors into enquiries.
It can ask what the customer needs, collect their name, phone number, email, service requirement, urgency and location, then send that information to your team.
This is usually the best starting point for businesses that are getting website traffic but not enough enquiries.
It can ask what the customer needs, collect their name, phone number, email, service requirement, urgency and location, then send that information to your team.
This is usually the best starting point for businesses that are getting website traffic but not enough enquiries.
05. What is the Support Assistant?
The Support Assistant is designed to reduce repetitive questions and improve response speed.
It can answer questions about services, prices, opening times, delivery, returns, policies, availability, documents needed, booking steps and other common customer queries.
This is useful when your team spends too much time repeating the same answers.
It can answer questions about services, prices, opening times, delivery, returns, policies, availability, documents needed, booking steps and other common customer queries.
This is useful when your team spends too much time repeating the same answers.
06. What is the Sales & Automation Bot?
The Sales & Automation Bot is a more advanced assistant. It can combine lead capture, customer guidance, booking support, service recommendations and workflow routing.
This may include sending enquiries into forms, email, CRM tools, booking links or automation workflows where suitable.
This may include sending enquiries into forms, email, CRM tools, booking links or automation workflows where suitable.
07. How much does it cost?
Simple packages start from:
The final quote depends on what the assistant needs to do, how much content needs training, and whether any integrations are required.
- Lead Capture Bot: from £49/month.
- Support Assistant: from £99/month.
- Sales & Automation Bot: from £199/month.
The final quote depends on what the assistant needs to do, how much content needs training, and whether any integrations are required.
08. How long does setup take?
A focused lead capture or FAQ assistant can often be prepared within a few working days once we have the right business information.
More advanced assistants with bookings, CRM routing, detailed workflows or custom business rules may take longer because they need more planning, testing and refinement.
More advanced assistants with bookings, CRM routing, detailed workflows or custom business rules may take longer because they need more planning, testing and refinement.
09. What information do you need from my business?
We usually need your website, business services, FAQs, opening times, pricing guidance, contact details, service areas, policies, booking process and any key information customers regularly ask about.
We can also review your existing website and suggest what should be included.
We can also review your existing website and suggest what should be included.
10. Can the assistant answer in my business tone of voice?
Yes. The assistant can be guided to sound professional, friendly, simple, formal, helpful or more sales-focused depending on your business.
The important thing is that it stays clear, accurate and useful for your customers.
The important thing is that it stays clear, accurate and useful for your customers.
11. Can it book appointments or send customers to a booking page?
Yes. The assistant can guide visitors towards appointments, consultations, demos, viewings, callbacks or booking links.
Depending on your current setup, it can either direct people to your booking page or be connected into a more advanced workflow.
Depending on your current setup, it can either direct people to your booking page or be connected into a more advanced workflow.
12. Can it connect to my CRM, forms or email?
In many cases, yes. The assistant can be planned around email notifications, contact forms, CRM routing, booking links, automation tools or workflow systems.
The exact setup depends on the tools your business already uses and what level of integration is needed.
The exact setup depends on the tools your business already uses and what level of integration is needed.
13. What happens if the AI does not know the answer?
The assistant should be set up to avoid guessing. If it does not have enough information, it can ask a clarifying question, offer a safe general response, collect the customer’s details, or escalate the enquiry to a human.
This is why good training, testing and clear handover rules matter.
This is why good training, testing and clear handover rules matter.
14. Will it replace my staff?
No. The goal is not to replace your team. The goal is to remove the repetitive first layer of work so your staff can focus on higher-value conversations.
The assistant handles common questions, lead capture and simple guidance. Humans still handle sensitive, complex or high-value situations.
The assistant handles common questions, lead capture and simple guidance. Humans still handle sensitive, complex or high-value situations.
15. Is customer data secure?
Security and privacy depend on the tools, integrations and data being collected. Systems should be designed with sensible access controls, privacy-aware workflows and responsible data handling.
For UK businesses, you should also consider your responsibilities under UK GDPR and make sure your privacy policy explains how customer data is handled.
For UK businesses, you should also consider your responsibilities under UK GDPR and make sure your privacy policy explains how customer data is handled.
16. Can the assistant support multiple languages?
Yes, AI assistants can support multiple languages depending on the setup. This is useful for businesses serving diverse communities or customers who may prefer to ask questions in another language.
17. Can we update the assistant after launch?
Yes. The assistant should improve over time. If your services, prices, offers, policies or FAQs change, the assistant can be updated.
Real customer conversations also reveal what people keep asking, which helps improve the assistant’s answers and lead capture flow.
Real customer conversations also reveal what people keep asking, which helps improve the assistant’s answers and lead capture flow.
18. What ongoing support do you provide?
Ongoing support can include answer improvements, conversation reviews, prompt adjustments, content updates, workflow changes and general performance checks.
The level of support depends on the package and how active the assistant is.
The level of support depends on the package and how active the assistant is.
19. Can I try the 7Ai assistant before booking?
Yes. You can use the red chat widget on the 7Ai website to see how an AI assistant answers questions, guides users and encourages the next step.
This is the easiest way to understand what the system could do for your own business.
This is the easiest way to understand what the system could do for your own business.
20. How do we start?
The best first step is to request a free AI review or book a free demo.
We will look at your business, identify where enquiries or time are being lost, then suggest the best starting point: lead capture, support, booking guidance or automation.
We will look at your business, identify where enquiries or time are being lost, then suggest the best starting point: lead capture, support, booking guidance or automation.
Free AI opportunity review
Find Out Which AI Assistant Your Business Should Start With.
Tell us about your business and we’ll suggest the best starting point: lead capture, customer support, bookings, service guidance or workflow automation.
Or click the red chat widget in the bottom-right corner →
